moving beyond story to create meaningful brands
Stories don’t cut it. There’s no shortage of books talking about the importance of story, and for good reason. Effective storytelling is an important tool for your organization. But … Storytelling is not enough.
If you want an organization that creates long-term positive impact, then you need more than clever stories. You need to create meaning through narrative.
A narrative frames the way we see the world and carries with it the power to capture hearts and minds and point your audience toward a hopeful future.
Living deeply in a surface society
Our lives are full of scars, quirks, and insecurities. We have learned to hide ourselves in favor of a more glamorous veneer we hope the world finds more acceptable. This is the modern tragedy.
We have forgotten that like the stress-lines and fractures of antique wood, these imperfections in our lives are what make us beautiful.
Home Behind the Sun
connect with god in the brilliance of the everyday
Life opens up before each of us, it beckons, it tempts, it thrills, it betrays. And what do we desire? All of it and none of it.
We’re not in this to survive, but to live.